There’s no denying the power of sheet masks. After a hard day at the office, during a long-haul flight or even on a Sunday afternoon there’s something that feels undeniably luxurious about smoothing a sheet mask onto your face and relaxing with your favourite Netflix show, while the mask does all the hard work for you.
Despite their ability to pack a moisture-filled punch, nourish and provide anti-aging benefits, sheet masks are one of the latest beauty products to be called out for their potentially negative impact on the environment. But there’s no need to give up your sheet masking addiction, as Skin Republic, the world’s number one mask brand, has recently overhauled its entire range with a new biodegradable eco mask.
“Sustainability and environmental issues are incredibly important to us at Skin Republic. We feel it is the responsibility of brands to continually evolve as new technology and research becomes available which allows us to become more sustainable. We are committed to creating products in the most ethical way possible, by protecting the rights of animals and reducing our impact on the environment, without compromising on quality and innovation.”
Says Samantha Wilson, Director of Skin Republic.
“Skin care should be fun, exciting and provide real results, but not at the expense of the environment. That’s why we are aiming to make our range fully biodegradable”.
The new eco mask will be drenched in the same award-winning formulations you love from Skin Republic, but with the added benefit of being fully biodegradable after just one month. To give you a bit of context, a head of lettuce can take up to 25 years to biodegrade. In order to qualify as an eco mask, each mask must meet Skin Republic’s strict conditions which include fully biodegradable sheet masks and packaging. Currently, Skin Republic's hydrogel face masks and under eye patches are fully biodegradable with the biodegradable cotton face mask sheets rolling out over the next couple of months.